Around The Moon: August Newsletter

The month of July got off to an inspirational start because of my return from Kenya and my “Unstoppable” expedition to see the communities that we helped develop in Africa.  Now we start to move through July and towards the start of NFL training camps, Hall of Fame Induction weekend and everything else NFL, so I’m fired up.

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After returning from Africa, David and I met with many interested financial institutions after our press releases announcing acquisitions and partnerships with the Barclays Center, Brooklyn Nets, and New York Islanders.

Iris joined me in Seattle to meet with Aaron Alhadeff to discuss a fundraiser at the history Majestic Bay  Theater, which the family owns and was opened in 1914, to benefit the Crescent Moon Foundation and help us provide more scholarships in the Seattle area.

That week I also did a signing at Northwest Sportscards, which is a local sports memorabilia store that I’ve done signings at before.  This day was highlighted by myself and former Washington State quarterback Jack Thompson, the “Throwing Samoan”, and was a great turnout getting to meet with UW and WSU alumni and fans.

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On Sunday, my Seahawks play-by-play partner Steve Raible, and I broadcast Richard Sherman’s celebrity softball game.  This was our second year broadcasting the game at Safeco, which drew over 25,000 people to support the Richard Sherman’s Blanket Coverage Foundation.  They raised a ton of money the night before at the dinner and the game had a lot of national celebrities supporting Richard and his foundation, which included Deion Sanders, Marshawn Lynch, Paul George, Jamal Crawford, and Larry Fitzgerald, among others.

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The next weekend I attended the Sports Business Entertainment Conference in Las Vegas on July 15th-17th, which was put on by Charles Smith, a former NBA player for the Clippers, Knicks, and Spurs.  The goal of the conference is to create relationships between former athletes who are transitioning to the business world and empower them to be successful entrepreneurs.  A lot of non-athletes from the business world come to the conference to network with former athletes, and we made some very strong business contacts that will benefit Sports 1 Marketing going forward. 

When in Vegas, I never miss an opportunity for good food, and this time it was dinners at Sushi Samba and STK Steakhouse.

The following week I flew down to Los Angles and met with CFL Commissioner Jeffrey Orridge, the first African-American commissioner of a major sports league in North America.  He was inspired by me as a kid because his dad made him watch my games and recognized the perseverance I displayed, especially during my time playing in Canada and we finally got the chance to meet face-to-face after communicating over the past year.  We had a great meeting discussing ways I can integrate myself back into the CFL world using my celebrity, as well as how Sports 1 Marketing can help, to grow the CFL and generate more exposure internationally.

July 19th was a huge day for us as a company, and one of my favorite days of the year, because we launched our Aggregated Marketing Platform Virtual Gift Night at Angel Stadium and hosted half of our 2016 scholarship winners at the game for an awards reception.  Prior to the game, we hosted our scholarship recipients on the field and they were recognized by the team for their achievements, which I followed by throwing out the first pitch.  We had a special presentation for our scholarship recipients in a private suite and watched the game with their families.  It was a great time for the young students before they go off to college life and figure out what it takes to become an adult.  We are fortunate enough to provide a great reward for them and also got to spend a day at Knott’s Berry farm while in Southern California.  For Sports 1 Marketing, the launch of our Virtual Gift Night was very successful, generating thousands of leads for our partners, and we are excited about future events.

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The next day I was back in Seattle at the Microsoft campus for Xbox Live’s Game with Fame event, where I played Madden Football against a live global audience.  Video games are not one of my strengths, and to make things harder I was interviewed while playing.  But somehow, someway I was able to maneuver the game and the Seahawks team, to beat the 49ers.  I was actually more nervous prior to playing Xbox than I was for a real NFL game because I had no idea what I was doing.  But it didn’t turn out too bad and I was excited to help raise money for the Crescent Moon Foundation.

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After we were done playing Xbox, we had a meeting with Game Changer’s, which is a foundation that we are looking begin working with to help them raise more money for their foundation.

While on the Microsoft Campus, we also met with a few executive teams to discuss the integration of our Aggregated Marketing Platform with several Microsoft services. As we continue to grow our platform to work with hundreds of sports teams and events annually, we want to make sure we are operating alongside the very best. 

After a busy week, I was off to Atlanta for my family reunion to help them fundraise for our archives museum, the Flat Rock Archives.  We have been studying our family tree and history for the last 15 years, and in order to keep the museum open and active, we have to continue to raise money.  We periodically receive money from different grants, but we also are very active raising money throughout our family.  During the reunion, we raised about $12,000 for the museum and I got the opportunity to see lots of family I haven’t seen in a while and some I have never even met.  It was a great weekend of delicious southern food and priceless family stories.

The following Monday we had our first pre-training camp taping of Seahawks All-Access, which should tell you that football season is almost here.  The rest of the week was followed by a lot of interviews on shows all across North America discussing my thoughts on the upcoming football season, and more specifically a preview of the Seahawks season.

August is going to be a huge month for us. I am looking forward to the Pro Football Hall of Fame week to welcome and congratulate the class of 2016.  We will also be hosting our Northwest Scholarship Reception at the fist Seahawks pre-season home game against the Minnesota Vikings on August 18th.  August will be another great month and there are a lot of festivities to look forward to.

David Meltzer’s Appearances

Pro Football Hall of Fame – 8/3-8/5 Canton, OH
Las Vegas Sands Corporation – 8/11 Las Vegas, NV
Microsoft – 8/18 Redmond, WA
ESPN Panel – 8/22 Atlanta, GA
Taste at the Cove – 8/25 Ja Jolla, CA
Business & Burgers – 8/29 Seattle, WA
Homestead Sport’s PitchTalks – 8/29 San Francisco, CA
Anaheim Hills Rotary Club – 9/6 Anaheim, CA
ART-CHI-TECH – 9/14 San Francisco, CA
Fashion First Seattle – 9/16 Seattle, WA
VCS Software Annual Meeting – 9/20 New Jersey, NY
Joe Namath Celebrity Golf Classic – 9/21-9/22 Farmingdale, NY

S1M Promo Night Debuts to Enormous Success at Angel Stadium

We debuted our Aggregated Marketing Platform on July 19th at Angel Stadium to an extremely successful event. Coming into a supposedly slow Tuesday night game at Angel stadium, attendance grew to over 37,000 and generated thousands of leads for our sponsors.  Fans in attendance received a $25 Dave & Busters power card plus $500 in other gift cards, including, Chick-Fil-A, Sennheiser, Golfsmith, Sling TV, Skinceuticals, Mission Meetings, and Heritage Financial, among others.

We are looking forward to future events this fall at the Barclays Center, including the Brooklyn Nets and New York Islanders, and other locations around the country.

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Moon and His Stars

In addition to being Angels Gift Night, July 19th was also the Crescent Moon’s Scholarship Night at Angel Stadium. Warren and his star scholarship recipients were honored on the field prior to the game followed by Warren throwing the first pitch.  They were then entertained by an exciting back-and-forth ballgame and 8-6 victory for the Halos.

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Where the Stars Align

The 2016 MLB All-Star Game, which took place July 12th at Petco Park in San Diego, was an absolute home run! Our own World Series champion Jim Leyritz and a group of S1M employees hosted some of our partners at Fan Fest, the Futures Game, the Home Run Derby, and the All-Star Game.

Mentee’d Up For Success

Mission Meetings will be hosting their first “Breakfast Meets and Hot Seats” networking and live mentoring event on Tuesday, August 16th at Andrei’s Restaurant in Irvine.  Attendees will have the opportunity to be mentored by David in an intimate group environment and a few attendees will receive a one-one-one mentoring session. Reserve your seat here.

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Make Gratitude Your Perspective

With the hustle of daily life and responsibilities, many of us forget the importance of showing appreciation to one another and being grateful for what we have. With the Meltzer Mission Gratitude App, you can seamlessly make gratitude part of your daily routine.  Download the app for free and take the 30-day Gratitude Challenge.

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Secret Secrets are no Fun, Secrets are for Everyone

Shhh! The word is out…David spoke at the exclusive Secret Knock Society in San Diego on July 11th. As a “Top 5 Must-Attend Conference for Entrepreneurs” according to Forbes, the Secret Knock Conference gave David the opportunity to share his experience with other entrepreneurs trying to build their businesses.

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It’s JOHN CENA!

Several members of our team suited up for the ESPY Awards in Los Angeles, California on July 13th. While enjoying the star-studded event, members of S1M were able to enjoy the show, hosted by John Cena, and hangout some of their favorite athletes such as Richard Sherman, Terrell Owens, Stanley Johnson, and Kevin Love at the Players Tribune party.

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Wine & Dine

On July 27th & 28th, David was in Napa, CA to speak at the Transformational Leadership Council Retreat. The Council consists of the world’s most influential leadership experts from multiple fields, including coaches, authors, and speakers, that come together in order to make a greater overall contribution to the world.

Beam Me Up Scotty

Our own Scott Carter joined Salisbury and Son Unfiltered, starring in a segment discussing airline disappointments and free agency from an agent’s perspective, hosted by former NFL quarterback Sean Salisbury and his son Dylan.  You can check out Scott “giving it all he’s got” on their recent episode.   Look for Scott’s very own Podcast coming soon!

Red-Hot Blues

Sports 1 Marketing continues to work in support of Orange County’s own soccer team, the OC Blues. Join them at Anteater Stadium (UCI) to collect your virtual gift bags and cheer on the Blues as they take on the rest of the United Soccer League.

Movin’ On Up

The Sports Blender has moved from Yahoo to SB Nation, the fastest growing online sports media brand. Buckle up and check in every Tuesday evening to catch David and Yankees legend Jim Leyritz discussing the latest events, injuries, and hot topics in sports. Make sure to submit #LoveItOrLeaveIt topics on Twitter if you want to participate in the hilarious new segment.

Sports 1 in the Winners Circle

July 15th marked the Opening Day of the Del Mar Racetrack. To celebrate Opening Day, we attended the track and enjoyed the races with some of our closest business associates.

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Audible: Gridiron to the Links

Where would you rather be than sunny, Southern California? On July 18th, we participated in the NFL Alumni Golf Tournament and provided Virtual Gift bags for all tournament attendees at Monarch Beach Golf Links in Dana Point, CA.

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Thumbs, Not Bums

XBOX Live’s Game with Fame week in Seattle from July 20th-21st was a viral success! David, Warren, and Jim were able to interact with fans online and play against opponents from across the world. David enjoyed a virtual round of Rory McIlroy PGA Tour golf, Warren competed with his fans in a game of Madden, and Jim competed in NBA2K16, all while raising money for the Crescent Moon Foundation.

Standing in The Hall of Fame

The 2016 Pro Football Hall of Fame Induction will take place the first weekend of August, and Warren, along with David, Scott and Iris, will be traveling back to Canton, OH to help welcome the Class of 2016.  We are always proud to support our partners at the Hall of Fame and are excited to see the progress on the world-class renovations.  Congratulations to this year’s class: Tony Dungy, Edward DeBartolo, Jr., Brett Favre, Kevin Greene, Marvin Harrison, Orlando Pace, Ken Stabler, Dick Stanfel.

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Running Rings Around Competition

Following the launch of Athlete Network’s “Work in Sports Portal,” the social media platform continues to grow exponentially. We are excited to announce the addition of Olympic gymnastics gold medalist, and Rio Olympian, Gabby Douglas to the influencer team and Athlete Network family. Check out the new site to stay connected with all your favorite athletes!

Mission Meltzer: TED Talks

On October 16th, David will be presenting at TedxMission Viejo at City Hall. The theme of the event is “Perception” and David’s talk will specifically focus on creating a positive perspective on life.  Learn more here.

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Chemistry with X2 Biosystems

Congratulations to X2 Biosystems for being named one of the Starfish™ Developer Day Winners, recognizing the success of their innovative sensor and data analytics platform to help reduce the risks and occurrence of concussions and head impact injuries. We are proud to continue our partnership with X2 Biosystems, ensuring smarter, safer sports participation for all.

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Time to Chao Down

On August 25th, we will be presenting Taste at the Cove in La Jolla, CA benefiting the San Diego Sports Medicine Foundation. The event features some of the finest chefs in Southern California, a runway fashion show, auctions, and is put on by our partner, Dr. David Chao. This event certainly will not leave a bad taste in anyone’s mouth!

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Show Me The Money

Our partner PayActiv is disrupting the payday advance industry with their platform, which allows employees to access earned funds through mobile devices, web applications, or kiosks. PayActiv gives workers the most secure, instant access to their earned wages anytime, anywhere – 24 hours a day, seven days a week, 365 days a year.

18th Hole: Don’t Puck Up

The team will be teeing it up at Monarch Beach Golf Links in Dana Point on August 26th and 27th, supporting Anaheim Ducks captain Ryan Getzlaf’s Golf Tournament. Aside from the fun on the course, the event raises money for a great cause to find a cure to Duchenne muscular dystrophy.

Flag on the Play

Warren is among NFL legends who sit on the advisory board for partner Hall of Fame Flag Football.  The ever-expanding league gives kids the opportunity to enjoy all the excitement and adrenaline of being on the field without some of the dangers that tackle football poses.  Learn more here and register.

Train Like a Spartan

Looking to push your body to the limit? Check out Spartan races for the ultimate fitness test while competing against other fitness fanatics. Upcoming races are in several locations including Wahougal, WA (8/6), Black Mountain, NC (8/6), Eden, UT (8/13), Barre, MA (8/13), Kane’ohe, HI (8/13), Woodlawn, TN (8/20), Breckenridge, CO (8/27), and Mechanicsville, MD (8/27). For more information, or to get involved with Spartan races, contact Daniel Edwards at daniel@sports1marketing.com

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It’s Gucci

We have partnered again with Fashion First on their 13th annual fashion show benefiting the Crescent Moon Foundation.  Seattle’s longest running independent fashion show will take place September 16th and the Motif Hotel.  Purchase tickets here and use promo code “SPORTS1” for $25 off VIP tickets or contact iris@sports1marketing.com to purchase tickets.

Is this the Real Life or is this Just Fantasy?

Be the king (or queen) of your fantasy league by checking out our partner, Sports Fantasy Pro.  As a daily fantasy sports site, they are changing the fantasy sports paradigm by releasing a new platform that allows you to play fantasy sports with your friends or favorite sports icons.

School’s Back From The Summer

School may not be out on October 22nd, but there is still the IPSF Gala. The event, being held at KIA Motors Headquarters, is sure to be an exhilarating ride, as the Irvine Public Schools Foundation recognizes some of Irvine Unified School District’s finest alumni and continues to raise money for the schools within IUSD.

Who Let the Dawgs Out?

Sports 1 continues to assist in the creation of the first ever Sports cartoon, “The Dawghouse”. The show, the brainchild of Pidge Jobst, and MAD Magazine animator, Mort Drucker, is planned to be released later this year, and centers around a sports-obsessed everyman who always ends up in the “dawghouse” due to his fandom.